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Tag Archives: Twitter

Obama: the Revolutionary for Politics 2.0

Politics 2.0 is a relatively new phenomenon and that is largely due to Barack Obama‘s presidential campaign in 2008. He completely revolutionized how campaigns should be run and forever changed Politics 2.0. A huge part of what he did was first realizing that every person is their own universe and that politics needed to be addressed to those individuals rather than a whole society. He formed a great group to work on all of his 2.0 campaigning and they were the ones who structured something great. One of the best tools he created was “MyBarackObama.com” which was his own sort of social network where people could come together to create their own groups and discuss a variety of topics and issues with their own opinions. He used many web tools throughout his campaign, some of the most important ones being Twitter, YouTube, and Facebook. These were all ways to get his name out there and at a very low, if any, cost. It was great advertisement especially for people who couldn’t necessarily afford to go to all the big political gatherings and people who weren’t originally very involved in politics. It was easy for people to get involved or learn about what was going on without having to put in much effort. It was through politics 2.0 that he created at brand and this brand helped lead him to victory. Of course Politics 2.0 weren’t the sole reason he won, the traditional politics are still the main part but it was the extra people he was reaching with Politics 2.0 that made an important difference. After his election his advisors realized how important it was for him to keep up with Politics 2.0 and now as he gears up for his next campaign we will see what he has in store to enhance Politics 2.0 yet again.

Below is a video about Social Media and Politics 2.0 that shows the impact it has had for politics.

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Posted by on November 2, 2011 in Journalism 2.0

 

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Steve Job´s Legacy

If you take a second to think about it, it´s quite astonishing to realize the number of people who have been influenced by Steve Jobs and Apple in the last 20 years. Almost all of us have some Apple product, whether it´s a computer or an iPod, we are all connected to Apple in some way. When thinking about Steve Jobs´passing it´s really easy to see how he influenced and forever changed the world he recently departed from. Simply put, he completely revolutionized technology.

There are some influences that are more noticeable than others. For instance, the physical products created by Apple Inc. and Steve Jobs are easy to see everywhere around us. I see MacBooks, iPods, and iPhones on a daily basis, even now that I am studying abroad in Spain. We can also see how these products have transformed over time. An example of this is looking at the iPod over time.

 

 

 

 

 

 

 

 

Although it is easy to notice the influence on the surface, there is so much more to Apple´s influence than just its products. Apple has truly changed the web 2.0 world forever. Their operating system has provided a stable, reliable, and secure way to use the web, parallel to none. Steve Jobs and Apple brought an interesting philosophy to their work and this philosophy was probably one of the main reasons why the company has had so much success over the years. They strive to produce fun and functional products. A testament to this is that even my mother, a rather un-savy computer person, can work easily with her Mac computer and operating system. Their dedication to great customer service has proven to be remarkable for their business and profits. Every time I enter and Apple store I am greeted by someone and instantly shown to a customer service representative to help answer my questions or find what I´m looking for. An obvious way that they have benefited Society 2.0 is through their products and applications. With what seems like the endless amount of applications provided by Apple, one can do virtually anything. Applications such as Twitter and blogging sites can now be accessed on phones and iPods, creating a way for people to instantly upload anything to the internet without having to be near an actual computer. I could be walking down the street, see a protest, snap a few pictures, and have them uploaded onto the internet through by iPhone within minutes. Without Apple and Steve Jobs the world would be a completely different place today. The video below was made just after Steve Jobs passed away and gives a humorous take on the amazing influence he left on society.  AOTS Viewers React to the Death of Steve Jobs

 
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Posted by on October 10, 2011 in Journalism 2.0

 

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Social Network Takeover

I am currently sitting in the computer room at my school and I would put a lot of money down to bet that 99% of the people in this room have a profile on a social network. Granted, we are a younger generation and have had more access to social networks and technology use in general, but this is still an example of how popular social networks are becoming. It’s interesting to take a step back and think about how far social networks have come over the last decade. I remember when I was in junior high and Myspace was the biggest deal in our little world. We didn’t use it for anything important or of substance, just for putting up pictures or making a top friends list. It was something to do to “fit in” and didn’t really go much further than that for us middle schoolers.

But then, in high school everyone started talking about something called Facebook. At the time, I honestly did not care enough to look into this new phenomenon that was Facebook and just pushed it to the back of my mind. Little did I know that four years later I would have Facebook as my first bookmark and always opened as a tab any time I had my internet open. I didn’t start using Facebook on a regular basis until I left for college. I loved that I had a way to keep in touch with my friends and family back home, I just used it for its basic functions: pictures, status updates, wall posts, etc. It wasn’t until I started working in the marketing department of a company that I realized the full capacity of Facebook. It is the perfect way for companies to get their products out to the world, especially for the younger generation. Students and young people may not have a telephone to tele-market to or their own address to mail things to. Facebook is a perfect way to reach them. With the ability for companies to create their own pages they open up a whole system of marketing to everyone on Facebook, and that is quite a few people. Another thing I have noticed is how Facebook has spread throughout generations. My parents now have Facebook and my grandmother recently made her own page. My sister in elementary school has a Facebook as well, our family is now connected on a whole new level.

And now Twitter has come up in the social networking scene. Again I didn’t jump on that bandwagon right away and just created a Twitter account recently. The first week I had it I didn’t really know what to do with it but I finally took a day to figure it all out. I loved having it on my phone and was tweeting up a storm for a while. I personally think that the most interesting part of Twitter is the ability to follow anyone. I can get all the information I want right in the same place. I follow several news programs, ESPN, the weather, travel info, some of my favorite celebrities, and my closest friends and family. I think one of Twitter’s greatest atributes is its simplicity. Each post is 140 characters so there is no fluff or mess to sort through to get the information you want. Again, it is a great way for companies to market and advertise, and may be even better than Facebook in the sense that the company has to get straight to the point with its tweet. Although Facebook is the most popular social network at this point in time, it has some competition in Twitter. Social networks have taken over as a way for people to communicate, and now that some are making changes to allow all services available on one page, will people ever leave them?

 
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Posted by on September 28, 2011 in Journalism 2.0

 

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Newbie to the blogging world

You know how there is always someone in your group of friends that knows everything about the internet and is always up to date with the most current technology? Well, that has never been me. I am always the one hearing about these things from others and thinking that maybe I’ll check it out. I know the basics of the internet and can get around pretty well and although I’ve been on Facebook for a while, I just joined Twitter a month ago. I always thought of blogging as something for people who had some strong opinion about something or companies that wanted to their bring products to the internet. My dad encouraged me to set up a blog for my time in Barcelona as a way to keep my family at home updated about my life abroad. I set up a basic little blog and use it to simply write about my experiences. This Journalism 2.0 class has given me the opportunity to really get into the blogging world. In just two weeks I have learned so much about the history and process of blogging.

The first blogs came about in the late 1980’s but the world of blogging really started to expand in the beginning of the 21st century. We spent some time talking about the advantages to blogging and there were a few that really stood out to me. The main advantage that stood out to me is the availability for instant feedback. You can post something and within minutes people can start leaving comments. There is no other media source (newspapers, magazines, TV) where feedback is that instantaneous. And not only can you receive feedback immediately, you can do something about it. You can start improving your blog right then and there, editing things or adding new posts. Another advantage I took note of was the idea that blogs are limitless. If an important event happens, whether it’s the election of a new leader or a natural diaster, bloggers can post something about it immediately. There is no waiting for the newspaper to come out the next day or the 6 o’clock news to come on. There is also no limitation with space, you can post as many words as you want as well as pictures, videos, whatever! Blogging opens up a whole new world for information, people can blog about whatever they want, however they want, whenever they want.

The only question I have about blogs is described perfectly with this:

 
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Posted by on September 24, 2011 in Journalism 2.0

 

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